• «Revenue management techniques in the resort hotel sector...»

  • Start: Friday, 12 April 11:00
    End: Friday, 12 April 13:00
  • A la Sala de Graus de l'edifici Gaspar M. de Jovellanos, campus universitari
  • El títol complet és: Revenue management techniques in the resort hotel sector: segmentation, demand function estimation and optimal pricing.

    Doctorand: Aldric Vives Maruffy.

    Directors: Dra. Marta Jacob Escauriaza i Dr. Eugeni Aguiló Pérez.

    Programa de doctorat en  Turisme.